Rashida Tayabali


Brand Refresh, Document Design, WordPress Web Design and Development

How would you describe your overall experience with Sparo Studios?

Hiring Sparo Studios to do my new website was a good decision on my part. Although I was anxious about spending a bit more money than I'd had in mind, I have peace of mind now that my website is the best it can be and represents all the different types of work I do in one polished piece. I'd give you 5 stars for professionalism, a premium service and an excellent product for me!

My website was a bit of a sticking point for me for some time because I had tried myself to fix and amend so many parts that eventually I felt it looked messy and outdated. All through this time, I hadn’t had a chance to sit down and think through the messaging and user journey. I knew I needed a new website but had no time to start over. Plus it’s confusing to try and choose who to go with.
Going through the brand strategy with Emma was so valuable for me in doing the work around messaging. It helped clarify who I was talking to. I knew I didn’t have to worry about the design part so it simplified matters for me. Emma was so supportive and knowledgeable about the whole process that I felt less anxious about it especially because it’s such a huge investment. I’ve never spent this much money on a website before. But I know that it’ll pay off because now I have such a beautiful and well-thought out website that I never have to have another redo ever again!
Just how much brand strategy informed the design! I feel the extensive calls we went through have created an amazing result for me and my business. Emma and the team are so knowledgeable about everything that I felt I was in safe hands.

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